Client: Seton Hall University
East Orange, New Jersey
Editor: Shannon Rossman Allen
Art Director: Elyse Carter
SHU wanted to update and rethink their magazine, which had been heavy on long
articles about issues important to the university’s administration and
light on, well, lighter news.
The new magazine is much more dynamic and colorful. Articles now focus more on
campus life, students, and interesting alumni. Important university issues and
events are still covered but in shorter formats than previously, with references
to the university web
site for more information.