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SETON HALL


Client: Seton Hall University
East Orange, New Jersey

Editor: Shannon Rossman Allen
Art Director: Elyse Carter


SHU wanted to update and rethink their magazine, which had been heavy on long articles about issues important to the university’s administration and light on, well, lighter news.

The new magazine is much more dynamic and colorful. Articles now focus more on campus life, students, and interesting alumni. Important university issues and events are still covered but in shorter formats than previously, with references to the university web site for more information.